The planogram (layout) of a store refers to the distribution of the sales area and that includes furniture, products and how to order them.Eval is an app that helps you know if your layout that you designed for your stores is correctly placed, Eval can take a photographic evidence of the layout of your store, same that the supervisor can see in real time, and thus assign the manager from the store the task of correcting the arrangement of products.The use of the EVAL app entails the adoption of a work methodology that involves defining, redefining, questioning, standardizing and changing existing processes, policies and procedures with the aim of improving the consumer shopping experience.EVAL works from any mobile device with Android (5.1 in front), that simplifies the use of the app without having to rely on an expensive device, has an internet portal where the supervisor can check in real time the evaluation of the layout of your store.The correct process of the EVAL app in tune with commercial aspects and operations will bring improvements in financial indicators, a good layout can increase sales in a20% and 30%.The correct implementation of the layout ensures that a business or shopping center has better sales results. boosts the trade of products taking advantage of the distribution in space.The layout changes the passive presentation of an item to an active one, representing a 20% increase in sales up to 30% in a store.Using EVAL will allow standardization of stores, improvements in work organization, release of time dedicated to administrative tasks by store personnel, facilitation of control, synchronization of logistics operations in distribution centers It is no longer enough to get to the best suppliers, optimize logistics management, and offer lower prices or quality products. Now, what is desired is that through the layout, buyers are interested in new products in the store and thereby increase sales.